#targetstyle – A New Day + Who What Wear

who what wear

Now that summer is officially over, I’m ready to go full force with fall trends. As I started shopping for new fall pieces this year, I actually ended up stocking up quite a few pieces with Target’s new brand: A New Day as well as Who What Wear. Both brands are offering cute, quality, on-trend items at great prices. I was already a big Target fan (who isn’t?), but usually shopped there for mostly home supplies and a few beauty staples. I only occasionally shopped clothing. Not anymore. With these new brands, Target will definitely be a go-to now for my closet. It’s hard to argue with the prices, and again, I can’t emphasize enough how pleased I am with the quality and styles being offered. If you haven’t yet checked out these new brands, I would encourage you to stop by Target soon so you can see them for yourself in person!



portland blogger

a new day target

target brand a new day

katie cockerill

target's new brand

who what wear target

polka dot trend

kendra scott jewelry

fall fashion 2017

a new day

a new day at target

fall trend

fall fashion

a new day target

This outfit, not including the Kendra Scott necklace, only cost a total of $130 (dress, jacket, bag, and shoes).

The Who What Wear ruffle maxi dress has a polka-dot print which is super on-trend. This dress is also really flattering. The sleeves are flowey providing an extra little femininely to the overall look.  I love wearing dresses, so finding dresses I can wear during fall and winter is important to me. This one definitely will be great all season.

I love the pink bow mule flats! This was the first “A New Day” item I picked up, so they were my first introduction to the brand. They would easily go well with skinny jeans too. So cute!

The satchel bag is as nice as it looks in the pictures. It’s a great bag for work- its very structured. The color that I have pictured is not available online, but I linked the closest style option. Check out your local Target to see if they have the color I have, if you’re really into that soft lavender shade.

The jean jacket was the perfect piece to take this from a work outfit to a weekend or after work look. I love the little embroidery by the top pocket, and the color is perfect for fall. There is also some subtle distressing on the jacket which gives it a good lived-in feel.

What do you guys think of this look? Have you had a chance to check the new brands out at Target?

Photography by Kiara Rose.

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